company 

Ritual 

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brief 

In 2025, Ritual partnered with Dear Media to produce our first-ever women's health podcast. We needed something that cut through the wellness babble and build trust with our key audience. 

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solution 

For the Real Body Builders explores the overlooked stages of women's health. From periods to peri-menopause, we've invited a combination of lauded PHDs and real women (!) to get honest about those moments no one prepares you for. 

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I led content strategy, promo copywriting, and naming, as well post-production editing.​